One of the most important questions in construction digitalization today is no longer merely whether a company uses BIM, but whether it is capable of building a regulated, standardized, and long-term sustainable operating system upon it. In many organizations, BIM is still viewed primarily as a technological tool, even though its true value lies not in the 3D model itself, but in the structured management of information and the regulation of multidisciplinary collaboration.
This is especially true for large design firms and complex projects, where multiple disciplines, stakeholders, and various data sources work together. Without a unified information management logic, a shared documentation protocol, and regulated communication, BIM cannot fulfill the promise for which the organization implemented it in the first place.
In a recent episode of DIG-IT x BIMexec, we discussed this topic with experts from Olajterv, AFMTEC, and EMT Zrt. The conversation centered on how to build a certifiable, ISO 19650-compliant BIM operation upon an existing quality management system, and what is required for BIM to evolve from an isolated technological upgrade into a genuine corporate operating system.
A cikk tartalma
- This article will help you understand:
- Olajterv’s Realization: BIM is Not Just Technology, But an Operating System
- Why Has ISO 19650 Become a Strategic Issue in the Construction Industry?
- BIM as a Common Language: Why Good Professional Knowledge Isn’t Enough
- How Does the Implementation of ISO 19650 Begin?
- No Successful BIM Implementation Without Leadership Commitment
- Implementing ISO 19650 is Not a One-Time Project, But an Evolutionary Path
- Frequently Asked Questions (FAQ)
- What is the essence of ISO 19650?
- What does BIM mean in the context of ISO 19650?
- What is the difference between ISO 19650 and UNI/PdR 74?
- Why is regulated information management important in the construction industry?
- Is it only worth operating according to ISO 19650 for large corporations?
- What kind of companies should consider implementing ISO 19650?
- Why is having an existing ISO 9001 system an advantage?
- What is a BIM maturity assessment?
- Why is the internal audit important during ISO 19650 implementation?
- What does “certifiable BIM operation” mean?
- Why is leadership commitment crucial?
- How long does it take to implement an ISO 19650-based BIM system?
This article will help you understand:
- Why ISO 19650 has become a strategic issue in the construction industry
- How BIM becomes a shared digital language
- What steps lead from a BIM maturity assessment to official certification
- Why leadership commitment is crucial for successful BIM operations
Olajterv’s Realization: BIM is Not Just Technology, But an Operating System
One of the most interesting parts of the podcast was when Julianna Viktória Széchenyi, representing Olajterv, discussed how the company had already taken steps toward BIM in the past. They had trained BIM professionals, reviewed permission management processes, and examined digital operations supporting multidisciplinary collaboration.
However, the organization quickly realized that isolated developments do not inherently create a unified system.
In a design firm where multiple disciplines work together, disparate working methods and information management logics can easily cause misunderstandings or data loss. Therefore, Olajterv’s goal was not simply to use BIM tools, but to establish a regulated operating system where every discipline understands information the exact same way, and data management follows a unified logic.
The conversation clearly revealed that the company did not view BIM as a separate project, but as a long-term direction for organizational development. This mindset is particularly critical when implementing ISO 19650, as the standard demands more than just technological compliance—it requires regulated and traceable information management.
Why Has ISO 19650 Become a Strategic Issue in the Construction Industry?
The digitalization of the construction industry is now a matter of competitiveness: investments are becoming increasingly complex, multidisciplinary collaboration generates more data than ever, and clients expect highly accurate, transparent, and traceable project information.
In this environment, the role of ISO 19650 is amplified because it provides a clear framework for information management related to Building Information Modeling.
For many companies, BIM (Building Information Management) first appears from a technological standpoint. Yet, it means much more than just 3D modeling: it is a shared information system where designers, engineers, contractors, investors, and facility managers can work from the exact same data.
Implementing ISO 19650 addresses this exact problem. It does not dictate what software a company must use; instead, it helps organize how to manage information throughout the project’s entire lifecycle.
BIM as a Common Language: Why Good Professional Knowledge Isn’t Enough
Implementing BIM is not only a professional challenge but a communication challenge as well.
In a large design firm, architects, mechanical engineers, electrical engineers, structural engineers, project managers, and quality management professionals all work together. Each discipline has its own terminology, working methods, and information requirements.
For Olajterv, it quickly became clear that the efficiency of multidisciplinary collaboration was limited not primarily by a lack of software, but by differing information management logics.
Handing over information doesn’t just mean sending a document or uploading a model. It also matters whether the receiving party fully understands the meaning of the data, knows which version the information is valid for, what it can be used for, and who is responsible for it.
The ISO 19650 approach helps ensure that a company handles these issues not through ad-hoc decisions, but according to a predetermined, traceable, and auditable operational protocol. In Olajterv’s project, establishing a unified corporate language played a vital role. Employees were gradually introduced to BIM’s specific terminology and operational logic so that everyone understood the same concepts and processes in their daily work.
How Does the Implementation of ISO 19650 Begin?
Not a Traditional System Standard
ISO 19650 itself is not a traditional management system standard; rather, it is a series of standards describing information management connected to BIM. Consequently, the issue of certification is not as straightforward as it is with a classic quality management system.
To achieve certifiability, a framework is needed that can organize BIM operations into an auditable corporate management logic. A solution for this is UNI/PdR 74, which interprets the ISO 19650 approach as a fully auditable operating system.
For Olajterv, the implementation did not begin with producing documents. The first step was understanding their current operations. AFMTEC conducted a digital maturity assessment, interviews, and an operational audit to uncover existing processes, the documentation system, and the logic of their information flow. The goal was not to implement a template system, but to design a BIM operation that fit the organization’s existing workflows and supported its long-term growth.
Why an Existing ISO 9001 System is an Advantage
For Olajterv, it was highly advantageous that the organization already operated quality management systems based on ISO 9001 and ISO 45001.
This provided a major edge because the company was already familiar with the logic of regulated operations. Documentation protocols, audit processes, management reviews, and clear lines of responsibility were already in place. Thus, BIM operations did not arrive as an isolated element but could be smoothly integrated into existing corporate functions. A key message from the discussion was that standardizing BIM did not mean adding extra administration; it meant organizing existing operations in a more conscious, transparent way.
Why the Internal Audit is Important
The internal audit is one of the most critical checkpoints before official certification. It demonstrates that the established BIM management system exists not only on paper but is truly functional in practice.
At Olajterv, the internal audit was more than just a compliance check; it was an organizational learning process. It helped employees understand how their daily work connected to corporate-level information management and how BIM seamlessly integrated into everyday operations.
No Successful BIM Implementation Without Leadership Commitment
Leadership support is absolutely indispensable for implementing ISO 19650. Leadership commitment goes beyond management simply approving the project—it requires genuine, active participation.
This mindset was extremely apparent in Olajterv’s example. The management team actively participated in designing processes, reviewing regulations, and defining development directions. During the podcast, it was mentioned that in the roughly 130-person organization, every single employee participated in basic training and passed the associated test. This clearly illustrates that implementing BIM was not the pet project of a few experts, but a strategic, organization-wide development initiative.
Implementing ISO 19650 is Not a One-Time Project, But an Evolutionary Path
Standardizing BIM does not end with certification. While certification is an important milestone, true value emerges through continuous improvement.
Olajterv’s example proves that BIM can only generate real business value if the organization treats it as a long-term developmental direction rather than a one-off project.
AFMTEC supports construction organizations in establishing standardized BIM operations through BIM strategic assessments, digital maturity audits, and ISO 19650-based operational development.
If you want to assess how prepared your organization is for ISO 19650-based BIM operations, it is worth starting with a strategic consultation or a digital maturity assessment. Contact us today, and prepare your company for data-driven, standardized construction operations.
Frequently Asked Questions (FAQ)
What is the essence of ISO 19650?
ISO 19650 is an international series of standards that regulates information management in construction projects within a BIM environment. It helps define how data should be created, managed, shared, and archived throughout the project’s entire lifecycle.
What does BIM mean in the context of ISO 19650?
According to ISO 19650, BIM is not merely 3D modeling, but a regulated information management system. The goal is for all project participants to work from the same structured, traceable data.
What is the difference between ISO 19650 and UNI/PdR 74?
ISO 19650 is an international series of BIM standards that defines the principles and processes of information management. It provides the mindset, framework, and principles. UNI/PdR 74, on the other hand, is an Italian practical guideline and auditable framework that translates ISO 19650 requirements into a concrete, certifiable corporate operating system. While ISO 19650 defines the principles, UNI/PdR 74 regulates exactly how these can be applied, documented, and audited in daily operations.
Why is regulated information management important in the construction industry?
Construction projects involve a massive amount of data, documents, and disciplinary information moving simultaneously. Without standardized management, communication errors, version conflicts, and data loss easily occur. ISO 19650 helps prevent these issues.
Is it only worth operating according to ISO 19650 for large corporations?
No. While the benefits may be more visible in larger organizations, smaller design firms and contractors can equally profit from cleaner processes, more transparent documentation management, and more efficient multidisciplinary collaboration.
What kind of companies should consider implementing ISO 19650?
Design firms, contractors, investors, facility managers, and any construction stakeholder that works on complex projects, collaborates across multiple disciplines, and wishes to make its information management more transparent, regulated, and competitive.
Why is having an existing ISO 9001 system an advantage?
Organizations that already operate an ISO 9001-based quality management system generally find it easier to adopt the ISO 19650 mindset. Their existing documentation protocols, audit processes, and regulated operational logic provide a solid foundation for integrating BIM.
What is a BIM maturity assessment?
A BIM maturity assessment is an audit-like analysis that reveals an organization’s current BIM competencies, digital processes, and information management systems. This is the crucial first step before establishing ISO 19650-based operations.
Why is the internal audit important during ISO 19650 implementation?
The internal audit helps verify whether the established BIM operation is truly applicable in daily practice. It uncovers areas for improvement well before the external certification audit takes place.
What does “certifiable BIM operation” mean?
Certifiable BIM operation means that a company’s information management processes are highly regulated, fully documented, and auditable. This boosts the organization’s market credibility and provides a strong advantage in international projects or public tenders.
Why is leadership commitment crucial?
Implementing ISO 19650 is an organization-wide transformation. If management does not actively participate in the process, the BIM operation cannot stably integrate into the corporate culture and daily operations over the long term.
How long does it take to implement an ISO 19650-based BIM system?
This depends heavily on the organization’s digital maturity, existing processes, and level of BIM competencies. The process can be faster for better-prepared organizations, while others may require a longer period of development and organizational restructuring.
What business advantages can ISO 19650-based operations bring? Standardized BIM operations can drastically reduce project risks, improve multidisciplinary collaboration, accelerate information flow, and increase the company’s competitiveness. Furthermore, it projects strong professional credibility to clients and partners.
